What a darling book and what a great way to learn the instruments of an orchestra! In this beautifully illustrated book, the instruments have catchy names and personalities that make you want to cheer for them as them journey to Jazzland, a place they can improvise and make new sounds together. The joyful approach to learning not only the names of the instruments but their sounds as well, makes this children's book a must for music teachers, libraries and schools. - Goodreads
Description:
Illustration: Emily Zieroth
Join Windy Flute, Spitz Trumpet and their friends as they travel to a legendary place where music is joyous, creative and free.
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Marketing ideas for Picture Books
Not a Myth – a Reality (or things I’ve learned along the way)
So you probably have all read thousands upon thousands of blogs, posts and more material than you can shake a stick at. I know, I’ve read them too. What makes this so frustrating is that now you have published a book, a picture book no less, no one tells you how to get it into the marketplace, and let me tell you, even though you signed with a Publisher, that doesn’t mean that your book will be getting into major Book stores or malls or even in the hands of young kids (your audience).
The trick of this Picture Book marketing is that your audience is kids. The age range of your book is for the kids who are probably too young to be on Major Social Media (like Facebook, Twitter and what not). However, the parents and grandparents probably have the money to spend. So really, your target audience is the parent or grandparent reading it to their child or grandchild.
Sure, having a polished look for your book really helps grab that kid’s attention. Did you think of the subject matter? I mean, there are some major classic picture books that stick with you as a kid. What made them so great? Why did you buy them or why did your parents buy them for you as a kid? Do you still read these books to your kid(s)?
Create a fun, friendly, super easy user friendly website that has stuff for both parents and kids to do. Do worksheets or in my case for my book Journey to Jazzland the book has cut outs at the back of the book, so my husband was able to create a link on my website to have parents be able to print out the cut outs so kids can just print them out and cut them out and make instrumental characters.
My book is about jazz, so in my case, I have been targeting more musicians and jazz musicians (and hopefully a really famous musician will read it one day and give me a glowing review). Get those reviews up, be social about what it is that you do post and do create a fan page. Not a Profile Page on Facebook, a FAN page. There is a difference. Get on Twitter. Create hashtags (#) and tweet and ReTweet to folks that might be interested in your genre or subject matter. I even created a fan page on Facebook to help other picture books get promoted at .
Create polished business cards with your book information on it. Create those sell sheets (yeah, I had to look that up too – basically it just means a small brochure of what your book is about and your sales or where your book is currently for sale). Create that Author Platform – get your work out there and maybe one day, we’ll be in the same line as those classic books that you remember when you were a kid and see it on the shelves or in the hands of kids.
To me, it doesn’t matter that I haven’t become a best seller (although that would be nice), I just care that I have impacted some kids in some way with my book.
Goodreads ** Amazon ** Barnes&Noble
About the author:Born and raised in Fairhaven, Massachusetts and attended University of Lowell (now University of Massachusetts, Lowell). It was there that I learned to love jazz.
I have been performing jazz and other kinds of music for over 20 years, throughout the New England area. I live in North Reading, Massachusetts with my husband Richard, and my son Charlie.
1 comment:
Wow! Thank you so much! I appreciate being featured and I'm so glad you enjoyed the book.
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